I served as the Lead UI Visual Designer and motion designer for the I-Pace Concept Car, with a primary focus on designing the instrument cluster. My role was centered on delivering a visually compelling and intuitive interface that would highlight Jaguar's first all-electric vehicle. The objective was to create a design that seamlessly blended innovation, functionality, and aesthetics, effectively communicating the advanced technology and electric performance of the I-Pace.
This project was an opportunity to push the boundaries of traditional automotive UI, aligning with Jaguar's vision for electrification while ensuring a premium and dynamic user experience
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My cluster UI incorporated into sketch by Rob Dolton, Touchscreen UI by Louise Butterworth